Melanie Wildman, Founder & CEO of PEI-based Nutracelle speaks during a “founders panel” session at the Founders and Mentors Mashup event in Charlottetown, hosted by the PEI BioAlliance and the Emergence Bioscience Business Incubator to kick off Global Biotechnology Week celebrations in PEI. Four emerging companies participated in the panel, moderated by Betsy Bascom, President & CEO of Global Connectworks Ltd. This session was part of a larger event that included a keynote presentation by Dr. Ken Rotondo, CEO of Mind Genomics who spoke about how his company uses machine learning to understand client mindsets to deliver personalized messaging within the healthcare industry. Guests also had the opportunity to hear from a panel of Emergence mentors on their insights into building a successful business. Read story published by The Guardian Newspaper here.